1)Audrey Hepburn was a fashion and icon in Hollywood she associated herself with Hollywood in between the 1950s to the 1960s she died at 63 in 1993.
2)They created a CGI Audrey Hepburn for this advert because she was a icon in the old days, they used it so they could connect with elderly people with nostalgia.
3)Audrey Hepburn connotes as feminine beauty and nostalgia
4)The reason this is set in the 1950s is because Audrey Hepburn was a celebrity than and she was associated with Hollywood also it grants the audience a feeling of nostalgia.
5) Intertextuality is when a media text references or goes to another media text.
6)The film that may have been referenced was the Roman Holiday this is evident through its old fashioned style to give a feeling of nostalgia.
7)Some of props character types in this advert is the protagonist, the heroine and the donor.
8)This follows Todorovs theory of equilibrium as the equilibrium is how they are on the bus and nothing is happening, the disequilibrium is how the fruits fell onto the streets so now the road is blocked and the new equilibrium is how the man invites Audrey into the car and they drive past the fruits on the street.
9)The representations of women in this is that they are empowered as when she goes with the man acting as a chauffeur, she sits at the back, she doesn't sit next to the man making him be seen as inferior and the woman seems to have more class.
10)One way the advert reinforces stereotypes is by making the protagonist (the driver) save the heroine by giving her a ride so she can avoid the fruits on the street. However they subvert stereotypes by making Audrey not sitting in the front with the driver.
extension task
Omo Makes women look and act inferior to women compared to men, Galaxy has empowered Audrey Hepburn by showing her superiority as everyone seems to love her.
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