Language
1) Lara Croft is a archaeologist who finds mystical artefacts in tombs, forests, etc. She was first introduced in 1996.
2)The classic film that influenced Lara croft is Indiana Jones.
3)Lara Croft and Tomb Raider have moved on from just being a video game by going on to make films about the game itself.
4)You can play Lara Croft go on your phone and a tablet.
5)Lara croft go is a turn based platformer game.
6)The narrative for tomb raider is that she goes around through various islands to find treasure or mystical artefacts, in Lara Croft Go she is looking for a artefact but the queen of venom stopped her and left her in a cave.
7)Some of the iconography in Lara Croft Go is that their is collectables supporting the idea of the Lara Croft being a archaeologist also their is a journal to support this even further.
8) Most of the enemies are spiders and snakes, but their is a boss character that is called the queen of venom.
9)In Lara Croft Go the setting changes to a cave, ruins or even a jungle. This is very similar to Tomb raider where Lara Croft is usually on a unknown island or in a far away land where she faces the same environments.
10)The character Lara Croft has evolved from being a character on video games being a male fantasy to being a reality in a live action movie.
Representation
1)Women in video games are usually represented as support characters who help the protagonist in their journey or they can be a damsel in distress that the protagonist needs to save. Another way they are used in video games is as a love interest.
2)One reason Lara Croft reinforces feminine stereotypes is that her body features can be over exaggerated in some of her games. Also she seems to be designed in a certain way for a male audience rather than trying to appeal to the female audience.
3)One reason Lara Croft subverts feminine stereotypes is that she is the main protagonist and not a support character nor a damsel in distress also she is a able to defend for herself making her an empowering heroine.
4)Some people think the video gaming industry is sexist because their main target audience is usually only males. Another reason is that they make characters like Lara Croft appealing to males to attract a wider majority of players.
5)I believe that Lara Croft is a empowering feminist icon as she subverts a lot of the stereotypes about girls/women in video games. Some of the ways she subverts these stereotypes is by being the main protagonist and not a support character, another way is by being strong and independent as women are usually damsels in distress in video games.
Industry
1)PEGI stands for Pan European Game Information
2)PEGI is a video game rating system which helps to make it easier for the consumer to make more informed decisions like whether or not you should buy the 18 rated game.
3)Lara Croft Go is created by square Enix
4)The two franchises combined that made Lara Croft Go is Hit man Go and Tomb Raider.
5)The tomb raider movie and hit man go is also part of the tomb raider franchise.
Audience
1)A audience might like playing Lara Croft Go because it is a strategic game,it has platforming and acrobatics and also your able to find collectables.
2)Someone will probably play Lara Croft Go when they are waiting for something like a bus or a train, they will most likely play this game in the morning as it is a slow and easy game.
3)They made Lara Croft appealing to the audience by exaggerating her body features and also that she is full animated.
4)in the blumer and Katz theory I believe that diversion is apart of the Lara croft go franchise as it brings players to unknown places with a lot of creatures like spiders however Lara croft is a archeologist so it doesn't fully separate you from the world, also personal relationship could be apart of Lara croft go as some people see Lara croft as a sex object even though she isnt real. Lastly surveillance ties into Lara croft go as Lara croft is a archeologist which is a real life job that some people might be interested in because of this game.
5)Their main target audience is the consumers who have already played other Lara Croft/Tomb Raider games the Lara Croft Go will give them a sense of nostalgia, another one of their target audiences is the consumers that liked the Hit Man Go game. Also they target audience is the consumers who like feminine empowerment. Lastly their is the consumers that want to see innovative game play.
Wednesday, 23 May 2018
Friday, 11 May 2018
magazine and advertising assessment learner response
mark= 16/30
1)Feedback: LR=Give specific examples of how tatler magazine persuades audience- see blog post revise this in the future.
Give more examples about each CSP for longer questions and comment using more media terminology for example Galaxy CSP could of mentioned todorov's narrative theory or propp's character theory. WWW. great analysis of how NHS blood campaign subverts/reinforces stereotypes of representation. understanding of how modern audiences may view 1950s print advert of OMO.
2) Q1: 1/1
Q2: 1/1
Q3: 3/8
Q4: 2/2
Q5: 5/6
Q6: 4/12
3)Title of publication and the slogan
4)Tatler persuades their audience using,
Language: It will be snappy and "economical", with no wasted unnecessary words.
Direct address: Magazine covers frequently address their readers as "YOU" as if they were in direct communication with them.
Reveal persuades their audience using,
price:They show 99p at the top left in the corner to show that its cheap.
Colour scheme: The colours reveal uses are bright and glamorous like pink red and white
5)One person who is famous in the NHS blood campaign is Kanya king who subverts the stereotype that women cant be a CEO or involved in business. Nicola Adams subverts the stereotype that women cant be strong by being a boxer. Lastly Ade Adepitan subverts the stereotype that if your disabled you cant do anything active yet he is a basket ball player.
6)The representation of women in the OMO advert is that women are housewives that only support men.They are also shown to enjoy their cleaning, cooking, etc. They treat the women almost like children as shown when it says "Actually Bright".
The representation of women in a galaxy advert is that they are treated like celebrities, glamorous and as a damsel in distress or as a heroine. She than becomes powerful and takes control as she takes the bus drivers hat and walks into the back of the mans car rather than sitting with him in the front seat.
The representation of women in the NHS campaign is that they are talented, independent mentally and physically strong. This has changed the normalised stereotypes of women, we can see this as it is led by a female performer, black and asians are shown boxing leading companies as a CEO.
4)Tatler persuades their audience using,
Language: It will be snappy and "economical", with no wasted unnecessary words.
Direct address: Magazine covers frequently address their readers as "YOU" as if they were in direct communication with them.
Reveal persuades their audience using,
price:They show 99p at the top left in the corner to show that its cheap.
Colour scheme: The colours reveal uses are bright and glamorous like pink red and white
5)One person who is famous in the NHS blood campaign is Kanya king who subverts the stereotype that women cant be a CEO or involved in business. Nicola Adams subverts the stereotype that women cant be strong by being a boxer. Lastly Ade Adepitan subverts the stereotype that if your disabled you cant do anything active yet he is a basket ball player.
6)The representation of women in the OMO advert is that women are housewives that only support men.They are also shown to enjoy their cleaning, cooking, etc. They treat the women almost like children as shown when it says "Actually Bright".
The representation of women in a galaxy advert is that they are treated like celebrities, glamorous and as a damsel in distress or as a heroine. She than becomes powerful and takes control as she takes the bus drivers hat and walks into the back of the mans car rather than sitting with him in the front seat.
The representation of women in the NHS campaign is that they are talented, independent mentally and physically strong. This has changed the normalised stereotypes of women, we can see this as it is led by a female performer, black and asians are shown boxing leading companies as a CEO.
Thursday, 10 May 2018
Introduction to video games
1) The first video games had low graphics and were a lot more simple compared to the the quality now.
3)The most successful games all usually don't have the best graphics and the game is also simple compared to others. Also they usually are more creative, for an example mario, sonic and the wii games.
4)Some of the criticisms towards video games is that games can be too "realistic" gory or not age appropriate, these might make children act violently. Also it may be too addicting and may make the person unsociable.
5)Fortnite is a mass online brawl between 100 players in a small island. They scavenge for weapons, like guns and grenades, items like shield potions and chests, than they fight till the last person standing. It is developed by epicgames.
6)Their is 3.5 million players world wide in fortnite
7)One of the pleasures is that its colorful and bright making it a lot more aimed at children also the game is free which makes it easily accessed by anyone whether or not they have money. Another pleasure is how they have customization and dances which support the game being bright.
8) "It is proving far more addictive than any other game" i agree with this comment as although it may not have as much content as other games, this game attracts players easily as it has no cost, its bright, cheerful and also is something everyone is talking about so it is easy too fall into the trend.
"Computer games represent everything wrong with society." I disagree with this statement as computer games like fortnite can help children with their strategical intelligence, cooperation and even hand eye coordination.
2)The video games evolved by adding colour usually making the games 3D and the graphics of the games got a lot better.
3)The most successful games all usually don't have the best graphics and the game is also simple compared to others. Also they usually are more creative, for an example mario, sonic and the wii games.
4)Some of the criticisms towards video games is that games can be too "realistic" gory or not age appropriate, these might make children act violently. Also it may be too addicting and may make the person unsociable.
5)Fortnite is a mass online brawl between 100 players in a small island. They scavenge for weapons, like guns and grenades, items like shield potions and chests, than they fight till the last person standing. It is developed by epicgames.
6)Their is 3.5 million players world wide in fortnite
7)One of the pleasures is that its colorful and bright making it a lot more aimed at children also the game is free which makes it easily accessed by anyone whether or not they have money. Another pleasure is how they have customization and dances which support the game being bright.
8) "It is proving far more addictive than any other game" i agree with this comment as although it may not have as much content as other games, this game attracts players easily as it has no cost, its bright, cheerful and also is something everyone is talking about so it is easy too fall into the trend.
"Computer games represent everything wrong with society." I disagree with this statement as computer games like fortnite can help children with their strategical intelligence, cooperation and even hand eye coordination.
Wednesday, 2 May 2018
Galaxy 'Chauffeur' advert
1)Audrey Hepburn was a fashion and icon in Hollywood she associated herself with Hollywood in between the 1950s to the 1960s she died at 63 in 1993.
2)They created a CGI Audrey Hepburn for this advert because she was a icon in the old days, they used it so they could connect with elderly people with nostalgia.
3)Audrey Hepburn connotes as feminine beauty and nostalgia
4)The reason this is set in the 1950s is because Audrey Hepburn was a celebrity than and she was associated with Hollywood also it grants the audience a feeling of nostalgia.
5) Intertextuality is when a media text references or goes to another media text.
6)The film that may have been referenced was the Roman Holiday this is evident through its old fashioned style to give a feeling of nostalgia.
7)Some of props character types in this advert is the protagonist, the heroine and the donor.
8)This follows Todorovs theory of equilibrium as the equilibrium is how they are on the bus and nothing is happening, the disequilibrium is how the fruits fell onto the streets so now the road is blocked and the new equilibrium is how the man invites Audrey into the car and they drive past the fruits on the street.
9)The representations of women in this is that they are empowered as when she goes with the man acting as a chauffeur, she sits at the back, she doesn't sit next to the man making him be seen as inferior and the woman seems to have more class.
10)One way the advert reinforces stereotypes is by making the protagonist (the driver) save the heroine by giving her a ride so she can avoid the fruits on the street. However they subvert stereotypes by making Audrey not sitting in the front with the driver.
extension task
Omo Makes women look and act inferior to women compared to men, Galaxy has empowered Audrey Hepburn by showing her superiority as everyone seems to love her.
2)They created a CGI Audrey Hepburn for this advert because she was a icon in the old days, they used it so they could connect with elderly people with nostalgia.
3)Audrey Hepburn connotes as feminine beauty and nostalgia
4)The reason this is set in the 1950s is because Audrey Hepburn was a celebrity than and she was associated with Hollywood also it grants the audience a feeling of nostalgia.
5) Intertextuality is when a media text references or goes to another media text.
6)The film that may have been referenced was the Roman Holiday this is evident through its old fashioned style to give a feeling of nostalgia.
7)Some of props character types in this advert is the protagonist, the heroine and the donor.
8)This follows Todorovs theory of equilibrium as the equilibrium is how they are on the bus and nothing is happening, the disequilibrium is how the fruits fell onto the streets so now the road is blocked and the new equilibrium is how the man invites Audrey into the car and they drive past the fruits on the street.
9)The representations of women in this is that they are empowered as when she goes with the man acting as a chauffeur, she sits at the back, she doesn't sit next to the man making him be seen as inferior and the woman seems to have more class.
10)One way the advert reinforces stereotypes is by making the protagonist (the driver) save the heroine by giving her a ride so she can avoid the fruits on the street. However they subvert stereotypes by making Audrey not sitting in the front with the driver.
extension task
Omo Makes women look and act inferior to women compared to men, Galaxy has empowered Audrey Hepburn by showing her superiority as everyone seems to love her.
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