audience power

the age of new and digital media(internet) gives audiences more power.

one of the ways that audiences gain more power inside the music industry is because of how they have the ability to self publish allowing them more power and turning them into a prosumer, with things like YouTube, spotify, deezer, iTunes, sound cloud, etc this gives them even more power since on youtube you dont even have to pay to publish your music into the world witch makes it easier for people to get more viewers since before you had to go a record label to get it heard (this also had a chance of being a waste of time since people wont always want to buy it/listen to it).

however with all of this power the negative factor is that their might be people cyber bullying you, this is because people can give their feed back, witch might not always be to the prosumers liking.

Their is no way to stop this other than to delete the comment or block them.

The music industry is based off of the audiences liking just like most other industrys this means that if people dont like it the producers/prosumers wont gain anything.

One of the ways that audiences gain more power in the film and television industry is because of how the producers can gain publicity from their shows/films and they can get money from movies(this could also be a negative since they might get less money than they used to make it) the audience can give feed back on films and television shows, to show whether it is worth the producers to keep sending advertising on the shows. the television can also be entertainment for the consumers for  whenever they are bored.(if the audience doesn't like a show on the television and its a less popular niche the producers will probably stop since it is'nt gaining any money nor any publicity/attention) 

however even though the television can be interesting for viewers, not many people watch any shows on the television since they can use a portable device which is easier and more effective since you can travel with it as well.

One of the ways that audiences gain more power when it comes to newspapers is because of how everyone can become a reporter/journalist since most people now a days have cameras built into their phone witch makes their job a lot easier since if in case of a incident people can record it or take pictures of it, this gives audiences more power since they can be in control witch gives a different perspective from a professional journalist/reporter.

However this can also be a negative since it has been apparent that people create fake news, this is a problem for people since the prosumer is just trying to attract more consumers to believe lies. Since their is fake news this makes people not have trust when it comes to consumers making a report of an event.

Through all of this i come to the conclusion that the audience have control over majority of everything. this is because without the audience they cant make money and also if the audience doesnt like something they wont listen to/read/watch it since it isn't to their liking and they wont do anything they dont want to. However they dont have control of everything since they cant stop some of the negatives of having power, this is because they cant stop bad feed back nor can they can they stop people from ignoring their music and etc.