Doctor strange Film CSP

1) The companies involved in Doctor Strange are, Walt Disney and Marvel Entertainment.

2) A conglomerate ownership is when a media company has subsidiaries (owning smaller companies). Doctor Strange is one of Walt Disney's subsidiaries as they own several other companies.

3) The people who regulate films in the UK are called the BBFC (British Board of Film Classification.)

4) Doctor Strange was given an age rating of 12A so that it could have a better box office potential and merchandising opportunities. It was deemed to have moderate fantasy and injury detail but was not to graphic in order to go any higher. Also if anyone is below the age of 12 they must be accompanied by an adult. Most marvel movies will be 12A as they want to keep a young audience watching there films.

5) Doctor strange was promoted through a celebrity (star power) talking about the movie on social media, a specific TV campaign with TV only clips, releasing a prelude tie in comic book and introducing him into the mobile and video games line up.

6) Consumers can tell that the movie is a blockbuster since it seems to have a big budget as it has CGI star power. Furthermore, it is created by marvel who create several blockbuster movies.

7) Doctor strange had box office receipts were nearly 700 million and the promotion budget was 165 million.

8) I would consider Doctor strange a successful movie as it did what it was intended to do and which was entertain there audience through action, comedy and mystery. It also gained a lot of money from its box office receipts.